Nice little neighborhood grocery store, close to home. The owner is extremely nice. The store is clean, the employees nice and attentive. There's plenty of canned and packaged food to choose from, some of which you can't get at the other food store in Concordia. I really like that they have Green Giant Mexicorn, lots of canned Green Chilies, and I love the store-brand Sourdough Bread. The deli has fresh food and pastries daily, but some is days old. That being said, you have to be very careful what you buy here because some products are so old they should be thrown away.
Rods has the best meat. Rods has very friendly and efficient checkers and those who carry the groceries out are awesome, I witnessed one carry groceries a block when a customer had to park far away during Fall Fest and smiled as they did it. Their prices are competitive when you take into consideration that you can park closer and have help hauling the groceries. The owner/Mgr is so genuinely friendly. The store is clean. Did I mention the deli? The deli is really good too and has friendly staff.
Great local market. Prices are actually affordable. They have sales unlike Wal-Mart. Smaller store but they have the mainstays. Excellent experience. Friendly staff.